Tag archive for "MTPA"

Local

MTPA targets Europe through luxury brand advertising

No Comments 09 May 2012

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The Mauritius Tourism Promotion Authority (MTPA) is stepping up its campaign in Europe. It recently sponsored a team of nine people from Grand Baie Agency, a communications agency in Paris, which was in Mauritius between May 1 and 7 for photo shoots for its various clients including L’Oréal Luxe. These images will be used in [...]

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Local

MTPA rethinks strategy for Europe

No Comments 09 May 2012

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In the light of the prevailing Eurozone crisis the Ministry of Tourism and Leisure is devising and implementing new marketing strategies adapted to its targeted segments. Minister of Tourism, Michael Sik Yuen said,”The presence of the authority in selected traditional markets, where growth potential still exists, such as France and Germany will be consolidated.” In [...]

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Local

MTPA takes over hotel classification, grading

No Comments 13 April 2012

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The criteria for hotel classification and grading for Mauritius set up by the Mauritius Tourism Promotion Authority (MTPA) was made public by the minister of Tourism and Leisure, Michael Sik Yuen at Victoria House on Thursday. The hotel grading system aims to enhance the quality of infrastructure and services provided to customers in order to [...]

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Local

MTPA eyes Italian market

No Comments 23 February 2012

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The Mauritian Tourism Promotion Authority (MTPA) was present at the 2012 edition of Borsa Internazionale del Turismo (BIT) held from February 16 to 19 in Milan, Italy. It is considered to be the main trade and consumer travel show at Fieramilano in Milan. The aim is to strengthen relationships and to create new opportunities on [...]

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Local

MTPA guides tours to holy places

No Comments 31 January 2012

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A visit to places of worship was organised last Saturday in the city of Port Louis following an agreement signed between the Mauritius Tourism Promotion Authority (MTPA) and the Council of Religions, to promote Mauritius as a multi-religious destination. This initiative also aimed to offer tourists the opportunity to discover another facet of Mauritius that [...]

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Local

MTPA to organise guided tour to places of worship

No Comments 26 January 2012

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The Mauritius Tourism Promotion Authority (MTPA), in partnership with the Council of Religions will organise a guided tour of places of worship in Port Louis on January 28. This initiative aims to offer tourists the opportunity to discover the rich history and culture of the country. The visits will be conducted around St Louis Cathedral, [...]

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Local

MTPA to attend int’l meet in Delhi

1 Comment 16 January 2012

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The 19th edition of the South Asian Travel & Tourism Exhibition (SATTE), India’s biggest B2B exhibition in the sector will be held in New Delhi at Pragati Maidan from February 10 to 12. Mauritius, along with other countries such as USA, Australia, Canada, Belgium, Italy, United Kingdom, Thailand and Singapore will be present at this [...]

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Local

MTPA partners with Emirates

No Comments 08 December 2011

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Emirates Airline and the Mauritius Tourism Promotion Authority (MTPA) have once more partnered to host a delegation of leading publications from new markets in a move to support the island’s inbound tourism. The Dubai-based airline introduces its eleventh weekly flight to Mauritius on December 6. Representatives from the United Arab Emirates, Kuwait, Qatar, Russia and [...]

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Local

MTPA to promote country as spiritual tourism destination

No Comments 17 November 2011

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The Mauritius Tourism Promotion Authority (MTPA) signed a memorandum of understanding (MoU) with the Council of Religions (COR) on Wednesday with a view to promote Spiritual Heritage Tourism and the code of ethics of tourism. As a result, 400 religious places will serve as tourist destinations while respecting traditions. “We want to show that Mauritius [...]

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